Pharma Marketing
AscellaHealth, a prominent pharmaceutical services provider, has introduced a new podcast series aimed at addressing key challenges in the specialty pharma sector. The podcast, titled AscellaHealth Podcast Pulse, launched its first episode in September 2024 and is available on Spotify and the company's website. This podcast comes at a time when the pharmaceutical industry is facing complex issues surrounding drug development, patient access, and reimbursement models for specialty medications, particularly in the rare disease space.
The first episode features a discussion between Donovan Quill, Executive VP of Business Development, Growth, and Strategy, and Gillian Molloy, VP of Market Access at AscellaHealth. They delved into the evolving landscape of specialty pharma, covering the intricacies of funding, market access, and reimbursement strategies, while highlighting the benefits of collaborating with single-source commercialization partners like AscellaHealth. This insight is particularly crucial as specialty drugs often face hurdles due to their high costs and unique distribution needs.
What makes this podcast important is its potential to facilitate understanding among key stakeholders in the life sciences industry, including pharmaceutical companies, payers, and healthcare providers. With topics like clinical trial customization, specialty drug cost management, and patient advocacy, AscellaHealth Podcast Pulse offers practical insights into how companies can bring complex therapies to market more efficiently.
AscellaHealth’s CEO, Dea Belazi, emphasized that the podcast is more than just a communication tool—it is a strategic platform that fosters collaboration and innovation. By engaging with industry experts, the podcast aims to influence real-world applications in healthcare, enabling faster access to therapies for chronic and rare conditions.
Future episodes will feature interviews with life sciences leaders, continuing the dialogue on how to navigate the ever-evolving specialty pharma landscape. This initiative reflects AscellaHealth’s commitment to driving positive change within the healthcare ecosystem, providing value to industry professionals and benefiting patients who rely on timely access to life-saving treatments.